The Rise of OPPO Phone in Nigeria

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Btechstories: The rise of Oppo in NIgeria

OPPO Mobile is a Global smartphone firm, OPPO which announced its presence in Nigeria with the launch of its flagship devices, the OPPO F11 Pro and the OPPO F11 Pro Avengers limited edition, Friday 26th April 2019.

OPPO is among the 5 top-ranked mobile phone brands in the world, based on the International Data Corporation (IDC). The company is said to provide cutting edge smartphones to over 200 million people across the world. OPPO is known for its elegant and stylish smartphone designs, quality photography experience and it also provides a status symbol for the users. Prices of the latest OPPO phone in Nigeria ranges as follows:

  • Oppo A1K. ₦45,900.00
  • Oppo A9 8GB +128. ₦105,000.00
  • Oppo Reno 3. ₦149,000.00
  • Oppo Reno 3 Pro. ₦216,000.00
  • Oppo A92 (8GB RAM /128GB ROM) ₦109,900.00
  • Oppo A31 (4GB RAM/128GB RAM) ₦79,900.00
  • Oppo A31 (4GB RAM/64GB RAM) ₦69,900.00
  • Oppo A12 (3GB RAM/ 32GB ROM) ₦59,900.00

OPPO mobiles have so many outstanding features one such can be identified with the OPPO F11 Pro series which consists of a device that shoots portrait pictures just like a DSLR camera, with an impressive 48MP+5MP dual rear camera setup, especially the F1.79 aperture.

Its performance in low light conditions is also quite impressive. The camera sensor can increase the area of a single photosensitive unit by four times in low-light conditions, to significantly improve the light-sensing capability and capture more details.

The OPPO F11 Pro is super fast and built to give users outstanding performance; fast charging, not lagging, not heating up while in heavy or moderate use, superior gaming experience, and long battery life to ensure users are always in power. It, in addition, possesses a unique colour gradient and a design with a well-rounded, beautiful, and aesthetically pleasing appearance, with also an amazing camera that shoots brilliant portrait in low light and most importantly a high-performance device with high battery capacity, good RAM and an unbeatable user experience.

The F11 series comes with a 48MP+5MP dual rear camera setup, offers 48MP ultra-clear images, and enables users to take perfect low-light portraits by using Ultra Night Mode and Dazzle Color Mode features with a 1/2.3-inch 48MP image sensor. The phone features a hidden front camera design that rises when the selfie camera is launched, offering the user a panoramic full screen. It comes in two colour options: Thunder Black and Aurora Green.

Users can enjoy a longer battery life owing to 4000mAh large battery, and power-saving optimization, with the VOOC 3.0 flash charging (Voltage Open Loop Multi-step Constant-Current Charging) shortening the charge time by 20 minutes, which means the F11 series can be charged within 80 minutes.

OPPO as a brand is popular in Nigeria today despite its expensiveness because it offers and provides a range of customer experience and features which are more superior and more acceptable by Nigerians, compared to other phone brands such as Samsung, Xiaomi, Apple, and Huawei.

As it is, OPPO and Xiaomi filled the 4th and 5th slots with 8% and 7% share of the global smartphone market in 2018, according to Counterpoint Research. The competition in the Asian market, especially in China and India, could continue in Nigeria that has over 21 million smartphone users.

The OPPO F11 pro, which has a motorized pop-up selfie camera, will be too pricey for most smartphone users in Nigeria at around N130,000. According to Jumia’s Mobile report in 2018, the average price of smartphones sold on Jumia is around N36,000 ($100). OPPO still has huge work to do especially in the area of affordability, before it can claim to be the mobile giant in Nigeria’s phone market.

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Stories published are the express opinions and thoughts of the writer and do not necessarily reflect the opinion or position of Btechstories


Olanrewaju Shodimu

A political and public commentator, seasoned and prolific content creator, a feature writer and a tech enthusiast.

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